Jasmina Banda

Chief Strategy Officer - Chalhoub Group


Jasmina Banda currently serves as the Chief Strategy Officer for Chalhoub Group. She oversees Intelligence, Strategy and Growth (ISG) business unit where she is responsible for trends scouting and opportunity identification, Global and regional macro-economic tracking, GCC prestige beauty and luxury fashion market intelligence, Corporate and business unit strategy, business advisory and more.

Jasmina has 17+ years of working experience across Europe, Middle East, Africa, Southeast Asia and Australia. Prior to joining Chalhoub, she spent 10 years in management consulting, reaching the level of Associate Partner at McKinsey and Company. Jasmina led over 50 projects in consumer facing industries, serving 30 different companies over the years on topics of corporate strategy and growth, digital business building, and end-to-end transformations. Before switching to consulting, she worked as a big data scientist.

Jasmina is a Croatian national, and holds a Masters degree in Computer Science and a post-graduate degree in Management.

She is passionate about two topics: luxury and women in workplace.


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